June 17, 2020
Kawasaki Motors Corp., U.S.A. is excited to announce that it will now offer reproduced cylinder heads, manufactured in Japan, for the legendary Z1, KZ900 and KZ1000 motorcycles. Introduced in 1972, the original Z1 was one of the first models designed with the US market in mind and went on to solidify Kawasaki’s position as a global leader in the large-displacement bike category.
May 01, 2020
The iconic Kawasaki MULE™ is a Trusted, Tried and True machine for side x side fleets. For the 2021 model year, Kawasaki introduces three new models thoughtfully tailored to meet industrial or commercial job site requirements. These models are designed for government or fleet customers that operate any size fleet of side x sides and are looking for features that enhance the capabilities of their fleet vehicles. They include the two-row, six-passenger MULE PRO-DXT™ EPS FE, the two-row, four-passenger MULE™ 4010 Trans4x4® FE and the single-row, two-passenger MULE™ 4010 4X4 FE.
April 22, 2020
Kawasaki Motors Corp., U.S.A. (KMC) is proud to lead the way in revolutionizing the powersports industry yet again, streamlining the purchase process of Kawasaki vehicles, parts, accessories and apparel for the modern era. Working closely with our nationwide dealer network, KMC will be able to provide delivery of Kawasaki products to your home, all while ensuring a safe, timely, and professional experience.
February 03, 2020
Kawasaki Motors Corp., U.S.A. is pleased to announce a new financing agreement with Roadrunner Financial to offer competitive near-prime loans to Credit Builders with 550-660+ FICO scores. Roadrunner delivers a revolutionary lender experience through digital applications with instant decisions, comprehensive credit coverage, and unbeatable dealer and customer support.
January 02, 2020
Kawasaki Motors Corp., U.S.A., has proudly supported several local and national charities in raising hundreds and thousands of dollars in 2019, supporting worthy causes with cash and product donations, as well as VIP racing fan experiences at Monster Energy Supercross. The charitable efforts of Kawasaki Motors Corp., U.S.A. and its employees have nearly exceeded $100,000 in value.
October 01, 2019
Foothill Ranch, CA – Kawasaki Motors Corp., U.S.A. (KMC) welcomes Mr. Eigo Konya as President and CEO effective immediately. After three and a half successful years leading KMC to industry-leading retail and market share growth, Mr. Yoshi Tamura has returned to Kawasaki Heavy Industries, Ltd. in Japan.
March 19, 2019
Kawasaki Motors Corp., U.S.A. is excited to announce the Good Times™ Demo Tour is hitting the road in 2019. Demo events will take place nearly every weekend of the year at select locations and industry events.
November 27, 2018
Kawasaki Motors Corp., U.S.A., announces its support of Motorcycle Mechanics Institute (MMI) education efforts that will include a donation of 36 Kawasaki products, including motorcycles, ATVs, side x sides, and personal watercraft. The equivalent retail value reaches a total of more than $300,000 and utilizes Kawasaki’s wide-range lineup with Ninja®, Z family, Versys®, Vulcan®, KX™, and KLX® motorcycles, Brute Force® ATVs, Mule™ side-by-sides, and Jet Ski® personal watercraft models.
October 04, 2018
Curtis Steel Cabs Available Exclusively from Kawasaki Dealers for MULE PRO-FX™, MULE PRO-FXT™, MULE PRO-DX™, and MULE PRO DXT™ Side-by-Sides
September 28, 2018
Kawasaki Motors Corp., U.S.A. (KMC) is pleased to announce the 2018 Kawasaki Ichiban Dealers who have met the very highest standard in sales, service, and customer satisfaction. Through multiple qualifications, these 156 dealers from across the nation have gone above and beyond to stand out amongst their peers.
July 20, 2018
The Kawasaki Ninja H2 is built beyond belief and starting August 11, 2018, Kawasaki’s Team 38 is looking to go #beyondspeed during the famous Bonneville Speed Week. Team 38 will be competing on a specially prepared Ninja H2.
April 09, 2018
Kawasaki Motors Corp., U.S.A. (KMC) is proud to receive the OMA Gold Award for permanent general merchandise display at the GlobalShop show in Chicago for its Vulcan S ERGO-FIT Center design.
March 06, 2018
Kawasaki Motors Corp., U.S.A. (KMC) helped celebrate Hollywood on Sunday night as the Academy Awards and the 90th Oscars Award show presented a Kawasaki Jet Ski® Ultra® 310LX to Oscar winner Mark Bridges for having the shortest acceptance speech of the night.
December 13, 2017
Kawasaki Motors Corp., U.S.A. (KMC) and Sheffield Financial, a division of Branch Banking recently agreed to a multi-year financing services agreement, effective immediately. The agreement allows Sheffield to provide consumer financing services to customers of KMC’s independent dealer network. The contract covers installment financing for Kawasaki motorcycles, side by sides, ATVs, and personal watercraft models.
November 08, 2017
New Building named 2017 Innovative Workplace (Greater Than 50,000 SF) - Kawasaki Motors Corp., U.S.A. (KMC) Headquarters in Foothill Ranch, California has been recognized for its innovative working environment with a 2017 REmmy Award in workspace design.
September 12, 2017
With the effects of Hurricane Irma still being felt, Kawasaki Motors Corp., U.S.A. is donating five new Kawasaki MULE™ utility vehicles toward relief efforts in the Southeast United States.
September 07, 2017
As the state of Texas slowly rebuilds in the aftermath of Hurricane Harvey, Kawasaki Motors Corp., U.S.A. is donating five new Kawasaki MULE™ utility vehicles toward relief efforts in the region.
August 29, 2017
The 2018 line of Kawasaki MULE™ side x sides is made possible thanks to a rich history of innovation inspired by a passionate customer following. In order to highlight the long road the MULE has traveled over its 30 years of production, Kawasaki Motors Corp., U.S.A. (KMC) is unveiling a newly designed outdoor display at the Farm Progress Show, in Decatur, IL. August, 29th-31st, 2017. This is the same show where KMC debuted the first MULE 1000 side x side 30 years ago.
August 17, 2017
Kawasaki MULE™ side x side utility vehicles play an important role for first responders throughout the United States. The durability, size and maneuverability of the MULE side x side helps police, fire and emergency medical teams do their jobs on a daily basis. With a variety of available models, Kawasaki MULE side x sides provide first responders the right tool to get the job done.
August 01, 2017
KAWASAKI MULE™ CELEBRATES 30 YEARS
July 19, 2017
OVER A HALF MILLION MULE™ SIDE X SIDES HAVE ROLLED OFF THE LINE AT KAWASAKI MOTORS MANUFACTURING CORP., U.S.A. IN LINCOLN, NEBRASKA
June 29, 2017
KAWASAKI REVOLUTIONIZED UTILITY VEHICLE MARKET WITH MULE™ 1000 MODEL
June 16, 2017
Ryan Villopoto Spearheads Kawasaki’s Second Annual “Proof Nation” Video Challenge
Fans can submit their riding videos for social shoutout
June 13, 2017
Kawasaki Brand Ambassador Steve Austin Introduces The New MULE PRO-FXR™ Advertising Campaign
2018 Kawasaki MULE PRO_FXR™ ad campaign
January 31, 2017
As excitement continues to build for the Kawasaki Jet Ski SX-R personal watercraft, racing sanctioning bodies around the globe are announcing eligibility for the four-stroke stand-up in 2017.
January 26, 2017
Kawasaki’s standard-model 2017 Ninja H2™ sportbike has been refined with a high-grade model aimed squarely at discerning customers looking for something a little more exclusive. Simply known as the Ninja H2™ Carbon, this limited-edition model is an enhanced version of the original.
January 18, 2017
Statement from Kawasaki Motors Corp., U.S.A. Regarding The New Celebrity Apprentice
December 22, 2016
Kawasaki Motors Corp., U.S.A. (KMC) is proud to announce a new consumer financing relationship with Citi Retail Services, providing a private label credit card program in the United States. The agreement gives KMC dealers another financing option for their customers.
December 14, 2016
Kawasaki Motors Corp., U.S.A.(KMC) is proud to announce the Kawasaki MULE PRO-FXTM side by side has earned a spot among Field and Stream magazine’s 2016 Best of the Best Awards.
December 12, 2016
Kawasaki Motors Corp., U.S.A. (KMC) is proud to introduce Kawasaki Enhanced Showroom Elements (KESE), a new dealership initiative to help further engage and excite Kawasaki customers.
December 02, 2016
Kawasaki is known for its Kawasaki Strong lineup of side by side utility vehicles and Kawasaki Motors Corp., U.S.A.,(KMC) recently made it easier for government and fleet purchasers to see our full lineup and work with the KMC’s dealer network of independent retailers to acquire them.
October 29, 2016
Kawasaki Motors Corp., U.S.A., just announced the donation of a 2017 MULE PRO-FXT™ LE to benefit Boys Town California to be auctioned off at the annual Night of Hope event, November 5th, 2017.
October 07, 2016
When the original Jet Ski® watercraft debuted in 1973, it truly launched a whole new way of having fun on the water. Its liquid-cooled 400cc two-stroke twin engine, pivoting handlepole system and ability to slice turns and skim over waves made it pretty close to a dirtbike on water.
September 30, 2016
Audaciousness. It must be in our blood, because in every decade for 50 years, Kawasaki has blasted the powersports industry wide open with a new kind of product that, to borrow from a certain famous TV series, “boldly goes where no man (or woman!) has gone before.” In 1969 it was the radical three-cylinder, two-stroke H1 500 Mach III motorcycle. In the 1970s came the all-conquering 903cc Z1 and the original stand-up JET SKI® watercraft. During the 1980s it was the game-changing GPz900R Ninja® motorcycle and the MULE™ 1000 side-by-side.
September 23, 2016
Back in the 1970s and 1980s, motocross riders had a few choice nicknames for four-stroke motocross bikes. “Thumpers” was a kind one, but less flattering labels like “anchors” and “sleds” also prevailed. As for some others, we’ll leave them to your imagination! Fortunately, this all changed for good as the four-stroke revolution began, ultimately including Kawasaki’s launch of the KX™250F in 2004 and KX™450F in 2006.
September 16, 2016
As Kawasaki celebrates 50 years in the United States, it’s fascinating to look back at the 25th anniversary in 1991 for perspective. At that time, a slender 16-page softbound book entitled The Glint of Chrome in Young Men’s Eyes detailed numerous people, product, and racing high points from 1966 through the silver anniversary.
September 09, 2016
After carrying riders to two World Superbike championships, the Ninja® ZX™-10R motorcycle has earned a place among the best supersport bikes ever created. It’s been a long time coming. The Ninja ZX™-10R’s story actually began with the 903cc 1973 Z1, the world’s first DOHC inline-four production motorcycle, then pushed dramatically ahead with the liquid-cooled 908cc GPz900R Ninja® sportbike of 1984.
September 02, 2016
It’s an awesome urban legend that the Beastie Boys wrote “(You Gotta) Fight for Your Right (to Party!)” on a cocktail napkin in five minutes in 1986. Well, something similar happened – although not quite so fast! – when Rocky Mountain Kawasaki’s Joe Masek, Bill Gray and Jeff Mills attended an August 1980 dealer meeting in San Diego, California.
September 01, 2016
The Riders of Kawasaki motorcycle loyalty club has aligned with the American Motorcyclist Association, which will provide ROK™ membership services under the new ROK, powered by the AMA, program, jointly announced today by the AMA and Kawasaki Motors Corp., U.S.A. (KMC).
August 26, 2016
The same passion for innovation that drives Kawasaki engineering has also propelled its marketing and advertising over the years. Sometimes, the best result comes from far out, innovative thinking, just like with groundbreaking products like the 500 Mach III H1 triple and supercharged Ninja H2™R motorcycles.
August 19, 2016
Besides the Ninja® sportbike and KX™ motocross lines, perhaps no motorcycle model name has become more important to Kawasaki in the United States than Vulcan®. The first in a series of models extending over 32 years – so far! – was the 1985 Vulcan. Launched in 1984, its liquid-cooled V-twin engine design was a breakout for Kawasaki, representing the company’s first American-style cruiser.
August 12, 2016
Just as the 1973 Z1 motorcycle launched Kawasaki into the four-stroke Superbike era, the 1984 Ninja® 900R sportbike, also known as the GPz900R, massively advanced the breed with a sophisticated combination of aerodynamic styling, a racetrack-bred chassis, and liquid-cooled four-cylinder performance.
August 05, 2016
Ever since the launch of the H1 500 Mach III motorcycle in 1969, Kawasaki has refused to do anything halfway. Its Lime Green racing colors also flew in the face of convention, as did its Z1 superbike, achieving 24-hour world speed records, innovative advertising campaigns, and Kawasaki’s other efforts to build a unique and powerful brand.
July 29, 2016
Thirty-seven years ago the starting gates at amateur motocross events were full of red and yellow bikes, but not many green ones. So learned Kawasaki sales and marketing manager Chuck Larsen and district manager Dave Dewey after a visit to the Ponca City, Oklahoma races in 1979.
July 22, 2016
For over 100 years, the Bonneville Salt Flats in Utah have attracted riders and drivers in search of world land speed records in a variety of classes. Until the 1970s most motorcycle records had been set by American, British and European powered machines – and then Don Vesco arrived from El Cajon, California.
July 15, 2016
In 1977, uttering the terms “internet,” “big data” and “social media” in a business meeting would probably earn you plenty of blank stares. That’s because print media and television were the undisputed kings of reaching customers. Harnessing these powerful communications tools, Kawasaki had already launched two advertising campaigns, “Come out ahead on a Kawasaki” in 1972 and “Let the good times roll.®” in 1973.
July 08, 2016
Kawasaki’s wide-eyed performance is legendary, but an equally important form of innovation was the Lincoln, Nebraska assembly plant that opened in 1974. The plant was groundbreaking on several fronts, primarily as the first assembly plant in America for a Japanese motorcycle manufacturer.
June 24, 2016
Motocross was a firestorm in the early 1970s, with numerous Japanese, European and even American motorcycle companies all scrambling to develop the right technological combination to win professional races, in the hands of weekend warriors, and on the showroom floor.
June 17, 2016
Originally billed as "an entirely new sensation in the water sport world,” in 1973 the Jet Ski® watercraft soon proved to be exactly that. Offering dirt bike-like performance and excitement on the water, the original Jet Ski stand-up watercraft could run with traditional ski boats, while turning circles around them in handling – and wave-jumping too.
June 14, 2016
Kawasaki Motors Corp., U.S.A. is proud to announce, the 2016 Kawasaki Ninja H2™R sportbike has been named a Robb Report’s Best of the Best winner. The 28th annual Robb Report’s Best of the Best awards are designed to highlight the newest in motorcycle, automotive, style, home living, technology and more.
June 10, 2016
Kawasaki was on a rocket ride at the end of 1972, with blistering ¼-mile records for the Mach III 500 H1 and Mach IV 750 H2, national race wins, and an AMA 500 Motocross title to its credit. All of these successes targeted performance enthusiasts, as did the national advertising campaign “Come Out Ahead on a Kawasaki.” The payoff? Kawasaki moved into the number-two sales position in the US.
June 03, 2016
They called it “New York Steak.” That was the internal code for Kawasaki’s earthshattering 1973 Z1, the world’s first four-cylinder DOHC production superbike. Whereas previous Kawasaki streetbikes had carried names like Samurai, Avenger and Mach III, the new model was so big, so powerful and so commanding, that “Z1” just said it all.
May 31, 2016
This year marks fifty years of Kawasaki Motors Corp., U.S.A.(KMC), and to kick off the party, Kawasaki is throwing a celebration: the Golden Anniversary Sales Event Open House, scheduled for the weekend of June 11-12. This weekend-long celebration is to thank Kawasaki's devoted dealers and customers for 50 years of loyalty and support for the brand. Select dealers throughout the country will celebrate by hosting open house events, including demo rides. Check with your local dealer to see what fun they'll be having.
May 26, 2016
The launch of the 1969 Mach III 500 H1 motorcycle vaulted Kawasaki from its position as an aggressive upstart motorcycle company to the zenith of the sport almost overnight. Yet, Kawasaki’s ambitions that spawned the H1 were hardly quenched by its success, particularly since the motorcycle industry was also growing at a rapid pace.
May 11, 2016
True to its daring form in developing and launching the 1969 500 H1 Mach III motorcycle, for 1972 Kawasaki announced a major three-year national advertising campaign supported by an aggressive $3 million budget. The campaign utilized 30- and 60-second network television commercials, print advertisements in enthusiast magazines, plus a dealer co-op program.
May 06, 2016
Man had just landed on the moon, the film Easy Rider, (1969) premiered, and the Woodstock Music Festival had just occurred. It was a remarkable time in the USA. Then came the 1970 Kawasaki 100 Centurion G31M, 99cc of rotary-valve two-stroke dynamite wrapped in Lime Green racing paint.
April 28, 2016
With an audacious three-cylinder engine and the dragstrip wizardry of Tony Nicosia, the 1969 Kawasaki H1 immediately became a performance icon
April 22, 2016
Nearly 50 years ago, the 250cc A1 Samurai motorcycle won Kawasaki’s first-ever U.S. road race at California’s Willow Springs Raceway in dramatic fashion. And that’s because racer Jim Deehan and the Samurai didn’t just beat a field of 250cc lightweights, it beat the entire field of 250cc through Open Production bikes – literally the best and fastest streetbikes available at the time.
April 08, 2016
In what would become one of the greatest brand-building moves in motorcycling, in 1969 Kawasaki took the bold gamble of repainting its existing F21M 250 Scrambler to the now-famous Lime Green color developed by Rollin Sanders, a.k.a. “Paint by Molly.” The color had already debuted at Daytona in March on the factory 250cc A1R and 350cc A7R road racers, emphatically showing that the Kawasaki name meant high performance.
April 04, 2016
The all-new 2016 Kawasaki Ninja ZX-10R sportbike was inspired by the FIM World Superbike-dominating Kawasaki Racing Team, and now Kawasaki is offering U.S. racers and track riders the opportunity to get even closer to the World Championship bike with 2016 Kawasaki Genuine Accessories Ninja ZX-10R Race Kit Parts.
April 01, 2016
Priced at just $1,895, the 1973 903cc Z1 was both the world’s first air-cooled, DOHC inline four production motorcycle – and the world’s most powerful production bike. To prove its strength, Kawasaki aimed equally high by chasing the world’s toughest speed record – 24 hours on the high banks of Daytona International Speedway.
April 01, 2016
The motorcycling community is a tight knit group. Community is a large part of the experience of riding a motorcycle, and when a member of that community is wronged, people hear about it - fast. In that spirit, Kawasaki has given a new 2016 Ninja® ZX™-6R sportbike to Army Veteran Brandon Jenkins after his bike was destroyed by a suspect fleeing police.
March 25, 2016
As racing celebrated the 75th running of the Daytona 200 on March 12, it’s also worth celebrating the birth of the iconic Lime Green racing colors for Kawasaki Motors Corp., U.S.A. (KMC), which started as an “in your face” challenge to the competition on Daytona’s high banks during the 1969 Daytona Bike Week.
March 22, 2016
Kawasaki Motors Corp., U.S.A., announced that it has launched an e-commerce platform on its official website, Kawasaki.com, supported by the integrating retail service Shopatron.
March 18, 2016
Fifty years ago, if you wanted a big-bore, high-performance streetbike, you looked to the British or American brands. With the exception of a 450cc twin from a competitor, in the mid-1960s there weren’t any such offerings from a Japanese manufacturer. Enter the Kawasaki W1.
March 04, 2016
Early on, Kawasaki executives quickly learned that American customers wanted far more than just getting from Point A to Point B on a fun little machine. The open roads and huge continent invited bigger bikes with more performance – much more.
March 01, 2016
Exactly 50 years ago today, on March 1, 1966, American Kawasaki Motorcycle Corp. was officially incorporated and opened for business in Chicago, with a modest sales office at 208 South La Salle Street and a two-story parts warehouse at 2860 North Lincoln Avenue.
December 16, 2015
Kawasaki Ninja H2TM Named Popular Science’s 2015 Best of What’s New - Press Release